Acosta, a 33-year old information technology specialist and Orlando resident, responded to a call for Spanish speaking volunteers to audition to appear in an ad. She submitted a video she took with her iPhone to the Obama campaign and was cast soon after.

"The ads are very positive in their information _ they are about connecting to Hispanic voters in a personal way," Acosta said. "From the comments I've heard, people who have seen them believe the campaign is about normal everyday people like me. It really does come across as being genuine."

In the commercial, Acosta visits the home of Cyril McInniss, a neighbor with diabetes. She tells McInniss that under Obama's health care plan, he won't be denied insurance coverage because of an existing medical condition.

In Kissimmee, an Orlando suburb home to a large Hispanic community, many voters said they had seen Obama's Spanish language ads or heard them on the radio.

Liz Valdes, 46, a local hairdresser, said the ads had left her unmoved and said she plans to vote for Romney.

"I know he's trying to fix everything someone else messed up. But he's raised taxes on everyone, not just the rich people and it isn't fair," Valdes, a Puerto Rico native, said of Obama. "I definitely plan to vote in November, but it won't be for him. We've got to get him out of there."

But Deion Barrios, 18, who helps his parents manage the O Que Bueno Colombian restaurant, said the ads had reinforced his decision to cast his first vote for Obama in November.

"Obama's definitely helping with the whole health care thing," Barrios said. "He's not able to do what he can right now, because the government is still being run by Republicans. But we need to give him another chance. He can probably turn the economy around if he wins another term."

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Follow Beth Fouhy on Twitter at www.twitter.com/bfouhy